The Link Accounts page is where you link all of your social and web accounts to Alembic.

Navigate to Link Accounts

Open the user dropdown by clicking the down arrow in the top right corner of the page.

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Select Link Accounts.

Link Accounts

There are three tabs within Link Accounts:

Accounts you have connected to Alembic: Shows the accounts that you own. These are viewable only to you until they have been enabled.
Accounts enabled in this Container: Shows all accounts that have been enabled in this container, whether you own them ore not.
Accounts enabled in your Organization: Shows all accounts that have been enabled in this organization, whether you own them or not.

Linking and Unlinking Accounts to Alembic

Use the buttons at the top of the page to link your individual accounts. The requirements and limitations differ by channel. Follow the links below for more detailed information.

To unlink an account, follow the instructions here.

Enabling & Disabling Accounts

Once you have all of your accounts linked to Alembic, they will need to be enabled to begin data collection. Enable each account by clicking the Disabled button to the right and hitting Enable.

If you want to stop data collection for an account, click on the green Enabled button. A Disable option will appear.

Assigning Accounts to Containers

For accounts to be enabled, they need to be assigned to a container. This defines where the data will live and which other accounts it can interact with.

To assign an account to a container, or move accounts between containers, open the Container dropdown by clicking on the down arrow. Select the destination container for the account.

Selecting None or clicking on the × icon next to the container assignment will remove the account from its current container and disable it.

How Does Account Linking Work?

Alembic uses OAuth to link to different platforms and data sources. Have you ever seen a ‘Sign in with Facebook’ option on a website? That is OAuth.

OAuth is an open-standard authorization system that grants applications the ability to share “secure designated access” with each other. OAuth uses authorization tokens to grant access to an account rather than passwords. By using OAuth, you can set up your Alembic account in just a few clicks and keep all of your accounts and passwords completely secure.

Occasionally, OAuth tokens need to be relinked to confirm the connection is still approved. If this happens, Alembic Support will contact you to assist.

Requirements

To link your accounts to Alembic, certain settings must be in place to meet each platform’s requirements. Please make sure to have the following settings in place before linking to Alembic. Follow the Related Help Center Pages below for more information.

Platform	Requirements
Facebook	Facebook Pages only. Alembic does not pull data from Facebook Profiles, only Pages. New Pages Experience: Must have either (1) Facebook access with full control or partial control or (2) task access for Content, Messages and Community Activity, and Insights. Classic Pages: Must have (1) Administrator, (2) Editor, or (3) Moderator role. If two-factor authentication (2FA) is enabled for the Facebook Page, the person linking the account must also have 2FA enabled on their Facebook Profile.
Instagram	Instagram account must be a professional account (business account or creator account). Instagram account must be connected to a Facebook Page. Facebook requirements listed above must be enabled.
LinkedIn	LinkedIn Pages only. Alembic does not pull data from LinkedIn Profiles, only Pages. Admin role permissions required for the LinkedIn Page.
YouTube	Must have ownership of the YouTube channels you wish to connect.
Google Analytics	Administrator access required. Access granted to the desired Views and Scopes.
Adobe Analytics	A segment is required for metrics to be pulled in. Segment must be visible to virtual report suite.
App Store Connect	You must have an Admin account or higher in App Store Connect.
Google Play Console	You must have an Admin account or higher in Google Play Console.
Salesforce	Alembic needs a Salesforce user who can: - Read standard objects (e.g., Lead, Opportunity, etc.). - Enable and access Field History Tracking. These permissions are often available to a System Administrator by default. However, if you prefer to use a different profile or custom permission set, please ensure it includes the necessary object permissions (read-access only) and access to Field History Tracking.
TikTok	No restrictions.

Limitations

Upon linking, Alembic automatically ingests all of the available historical data per platform. Each platform allows a different amount of historical data to be collected. There are also different timing delays per platform from when the data is ingested to when it is available to be displayed in Alembic. Both the data ingestion and data display limitations are listed below.

Platform	Backfill	Display Delay	Updated
Facebook	2 years	Up to 2 days	Daily
Instagram Posts & Reels	2 years	Up to 2 days	Daily
Instagram Stories	0 - from day of linking	Up to 2 days	Daily
LinkedIn (post / video)	11 months / 6 months	Up to 2 days	Daily
YouTube	2 years	Up to 2 days	Daily
Google Analytics	4 years	Up to 2 days	Daily
Adobe Analytics	25 months	Up to 2 days	Daily
App Store Connect	1 year	Up to 2 days	Daily
Google Play Console	2 years	Up to 2 days	Daily
Salesforce	4 years	Up to 2 days	Daily
TikTok	2 years	Up to 2 days	Daily

From the time of linking, Alembic also stores time series data for each post and data event. These values are updated once or twice a day. This time series data allows Alembic to track trends and changes over time. If an account should ever become unlinked, all data collection stops until the account is relinked. When the account is relinked, Alembic will automatically backfill the missing historical posts and lifetime data, but no time series data will be available for the unlinked period.

Unlinked Accounts & Relinking OAuth Tokens

Occasionally, your accounts may be disconnected from Alembic and need to be relinked. This may happen for several reasons:

1. Your OAuth token has expired and needs to be relinked. Each social network has different token expiration limits.

2. A change was made on your social/web account and the OAuth token needs to be reissued. Changes can include:

Changing the password on your account
Changing your multi-factor authentication(MFA) security settings
Changing your user role to a Facebook/LinkedIn Page

3. A re-authentication request is sent by the social networks. This can happen for a number of reasons and is dependent on the social media networks.

4. Alembic access has been revoked from your social media account.

If one or more of your accounts becomes unlinked, you will receive a notification with a link to relink your accounts. If this happens, Alembic Support will contact you to assist.

Related Help Center Pages

Meta Information
Application Build: UI 2.0.361 / API 2.0.112